28 November 2022, Johannesburg: Ultra-premium vodka brand, CÎROC, painted the renowned Zimbali Coastal Resort orange over the weekend as the Roc’star brand welcomed the summer with the launch of their new delectable flavour, CÎROC Summer Citrus. This exciting new flavour perfectly captures the notes of summer with its zesty, fruity and velvety smooth finishes.
The A-list studded guestlist descended on the Zimbali Coastal Resort on Sunday, 27th November, fitted to the theme ‘tones of orange’ behind the perfect backdrop of crashing waves and beautiful blooming palm trees. The afternoon kicked off stellar line-up that had people dancing away and culminated in the introduction of the Roc’star of the new CÎROC brand ambassador, international amapiano sensation, Dali Wonga.
Brand innovation lead, Morumo Maleka described the new partnership as “The perfect collaboration to launch the new Cîroc Summer Citrus flavour in South Africa. Daliwonga speaks boldly in inventing his own sound, style and Roc’star persona. He inspires the embodiment of ones talents and the celebration of building culture as a community. This is the direction we wish to continue to foster as CÎROC and we’re excited to go on this journey with Daliwonga”
As the afternoon settled in, guests were entertained by the electric sounds of international and local DJ’s such as Desiree, Dlala Thukzin and Kings of the Weekend while enjoying the ultra-luxurious hospitality well-known to the CÎROC brand.
Acclaimed singer and songwriter Daliwonga, described his new partnership as an elevation of amapiano as the premium sound of culture in the country. “ I am very excited about this partnership and much like my love for amapiano, I am ready to take Cîroc and this partnership all the way to the top with me. I look forward to what the future holds for this partnership.”
CÎROC Summer Citrus will be making a splash all summer long! As a brand rooted in inspiring celebrations within the community and culture, this is just the beginning of what’s to come this summer. CÎROC Summer Citrus is available online as well as in-store nationwide from R519.00.So, what are you waiting for? Explore the sophisticated world of CÎROC’s flavour collection and cocktail recipes by visiting ciroc.com.
Drink Responsibly. Not For Persons Under The Age of 18.
